Media Relations
Great press doesn't just happen. It requires time, contacts and expertise. At Harris Communications, we have proven time and time again that we have the specialist PR skills and close contacts needed to deliver outstanding coverage, especially in the IT, business and trade press and with industry analysts.
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Our formula for winning you great press includes:
PR Strategy:
- Clarifying your communications objectives and messaging.
- Identifying the publications and analysts that reach your target audiences.
- Conceiving and creating media and analyst campaigns that inform and influence your market.
PR Tactics:
- Writing press releases, customer success stories, opinion pieces, articles
and placing them in target media. - Researching press feature calendars and 'pitching' for your inclusion.
- Monitoring analyst reports schedules and seeking your inclusion.
- Delivering regular press interviews and analyst briefings.
Harris Communications usually works for a fixed fee, aligned to an agreed set of deliverables - this way you have total budgetary control. We also offer to meet with you regularly and provide clear reporting of activities undertaken and coverage won.
Read our references to see what Harris Communications' clients are saying